Priceless is magic. You know it. We know it.

And it’s just too much fun not to do it again.

Once more, False Profit will hold the annual Priceless campout in early July. Join us in celebration with our unique brand of art, activities and music for our seventh year in a row (omg) throwing down on the Feather River.

Gates will open for Priceless 2012 on Friday afternoon, June 29th, at 4pm and we’ll be filling the days and nights until Monday at noon. From the beach party to the Sunday brunch, from art to activities to the unique “party within the party,” all the classic Priceless ingredients will be there, plus a whole bunch of new flavors we’re busy cooking up.

Pick up a new bathing suit for the beach party and start planning your camp for another jam-packed year! The latest Priceless news will be here and on the Facebook event. To stay up on everything FP-related, join the False Profit Facebook group.